Updated 1-11-14

Dear Sponsors,

 

Thanks for your interest in the “50 for 50”, a non-profit event benefitting Boys Town California.

I am now seeking SPONSORS to partner in my unique journey leading up to the big day: 50 rides on 50 different things to celebrate turning 50 years old. MILLIONS of impressions have already been generated on YouTube, Instagram, Facebook, my website, and more. I am seeking not only industry sponsors, but also health and fitness companies.

WHY SPONSOR? Unique water skiing event = plenty of traditional coverage. But I’m planning on going bigger! I’ll use all my tricks of the trade from 30 years in marketing and promotions to try and extend this event to the mainstream. I will be using every avenue possible (details below):

 

SPONSOR LEVELS: General

TITLE Sponsor (1) – Headline Branding with All Promotions. I am looking for a strategic title sponsor to help take this event to the next level!

PARTNER Sponsor (3-5) – Prominent Placement with All Promotions.       Body Glove, Radar Skis, Boat Company, CrossFit? –

SUPPORTING Sponsor – Featured Placement with Most Promotions

T-SHIRT Sponsor – Pay for144 shirts – your logo featured on sleeve.

Want to Sponsor One of the 50 Rides? Let’s Talk!

 

Sponsor Benefits (tailored to level of sponsorship)

20-50 New YouTube Videos leading up to the Event

Dozens of new photos riding new objects, experimenting with camera angles, and select product placement.

Product placement in photos and videos leading up to event for select sponsors

Featured press coverage in trade magazines

Direct links to your business on TonyKlarich.com (I personally do the web design so changes and updates are quick and easy)

Multiple clickable links / shoutouts on Instagram and Facebook

Event T-Shirts

Event Video

 

Social Media: Instagram, YouTube, Facebook & others

Traditional Media: press releases and feature stories in watersports magazines, regional newspapers, etc.

Video features with sponsors released through their media channels

Video: I will personally be hiring professional photographers and videographers to document the event. Sponsors will be able to use images from the event for their own promotions.

 

Unconventional.

Creative Commons: I will be making many of the images generated from this event available for Free Royalty Free use under a Creative Commons 3.0 license. That means people get to use them for commercial and personal use, and that the images will have a much better chance of being seen and used for a long time.

Documentary: I believe this journey would be an excellent topic for a documentary. I will be soliciting local film schools, and my contacts in the industry to find someone to capture this journey.

I will be sending out dozens of press releases to

 

SPONSOR LEVELS DETAILS

Title(1), Partner(5-7), T-Shirt (1), Supporting, Individual Rides

 

TITLE SPONSOR: 1 AVAILABLE

Let’s lock this up as soon as possible to create the event logo and start using it immediately! This means more coverage in the many months leading up to the event.

“Cost” $5000 or equivalent

This single title sponsor will receive headline branding with the event.

Title sponsor will be worked directly into the event logo.

VIDEOS (20-50) Branding on all event related videos between now and then. I will create additional videos featuring your product.

Headline clickable links on all social media posts: “Title Sponsor 50 for 50” Sponsors: list of sponsors in descending order with clickable links

 

PLUS all the other standards that come with traditional sponsorship. Prominent banner on site, social media, website, etc

 

PARTNER SPONSORS: 5-7

Available

Key Partners Integral to the Presentation and Completion of This Event

“Cost”: Substantial donations in kind and featured cross-promotions, support on day of event

Body Glove, Radar Skis, wanted: Boat Company (seeking use of promo boat until event), wanted: CrossFit, wanted Baby Boomer demographic

VIDEOS (20-50) Prominent placement with logo on all event related videos between now and then

Prominent clickable links on all social media posts: “Title Sponsor 50 for 50 Sponsors: list of sponsors in descending order with clickable links

 

SUPPORTING SPONSORS

Available

“Cost”: Donations in kind and cross promotions

CrossFit by Overload

Clickable links on most social media posts: “Title Sponsor 50 for 50 Sponsors: list of sponsors in descending order with clickable links

Clickable Link on TonyKlarich.com

Social Media: Multiple Posts featuring your product

Additional individual promotions tailored to your needs and level of commitment. For example, a video testimonial, photos with your product, etc.

 

 

T-SHIRT SPONSOR

1 Available

Cost: 12 dozen event shirts

Your logo featured on sleeve

Choose to use as an advertising expense or as a tax deduction through Boys Town California.

4-dozen t-shirts will be given to event volunteers & sponsors; the rest will be sold for $20, where all $20 will be donated to Boys Town California.

T-Shirt Sponsor also receives all benefits of Supporting Sponsor level.

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